The Crazy Story Of How “Clue” Went From Forgotten Flop To Cult Triumph

Adam B. Vary goes into the story of how a movie based on a board game went from a box office dud to becoming a cult classic.

When Clue opened in theaters on Dec. 13, 1985, it was an unambiguous flop, ultimately grossing just $14.6 million (or $31.8 million adjusted for inflation). It was also massacred by most critics, many of whom were dismayed by the then unprecedented — and, for the time, scandalously crass — notion of basing a feature film on a popular family board game. “Fun, I must say, is in short supply,” sniffed Roger Ebert in the Chicago Sun-Times, while Janet Maslin of The New York Times bemoaned, “there is so little genuine wit to be found in Clue.” Not helping matters: those multiple endings. While they play back-to-back now on cable and home video, they were separated out for the movie’s theatrical run — one theater had ending “A,” another ending “B,” and so forth — a marketing gimmick that became the most common target of critics’ scorn.

Yet today, Clue is a true cult sensation, a prime example of how a discarded scrap of Hollywood commerce can, through the transubstantiation of time and word-of-mouth, become one of the most beloved films of the 1980s. But why? I rounded up as many of the movie’s main players as possible to unravel the mystery of Clue.

I’m going to tell you how it was all done.

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The Crazy Story Of How “Clue” Went From Forgotten Flop To Cult Triumph

Buzzfeed | Read the Full Article

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